Helen Bentley-Fox, Director of Woodsure, and Bruce Allen, CEO of HETAS, were recently interviewed about the Ready to Burn certification scheme.
This coverage was shared on 190 radio stations in over 500 pieces from a variety of local and national stations across the country. Including, national commercial stations like Total Hits, The Jazz UK and 45 Radio, each with an audience of almost 70,000 listeners.
The accumulative reach was over 4 million in the week leading up to the legislation date on 1 May 2021.
This extensive coverage, along with Bruce’s interview in March on You and Yours for BBC Radio 4, helps to build recognition of the Ready to Burn scheme. Woodsure and HETAS are committed to promoting how the right fuel is essential for a long, reliable, and safe service. Along with the right appliance, correct installation, and regular service and maintenance.
The below is the full interview from coverage on Great Yorkshire Radio.